Build Your Business Leadership Skills with Dale Carnegie Leadership Training Program

The La Crosse Area Chamber of Commerce is proud to be sponsoring the Dale Carnegie Leadership Program.

For over 100 years, Dale Carnegie Training has been helping companies improve their most important asset, their people!  Dale Carnegie Training is recognized all over the world for its unique ability to coach men, women and organizations to higher levels of achievement.

“Effective training is critical in today’s business environment to improve our associates skills and grow future leaders.  We have used the Dale Carnegie course to fill these needs with great success.  Our associates have gained strong communication skills, confidence and leadership skills that keeps our company competitive.”

-Randy Berg
North America Record to Report Director
Ingersoll Rand

“Dale Carnegie has been a key part of our continuing education program and plays a major role in our business growth throughout the last 18 years. Compared to other courses/training, Dale Carnegie proves to be the best tool for communication, self-motivation, confidence and leadership. Participating individuals have grown personally and professionally, while interaction with employees and customers have advanced. I am confident that any company would benefit from this quality training.”

Jeff Wieser

President, Wieser Brothers General Contractor, Inc.

The Dale Carnegie Course – Skills for Success

This 8-week Dale Carnegie Course meets on Wednesdays, January 17 – March 6 from 2:30pm – 6:00pm at the La Crescent Event Center in La Crescent, MN. 

While many might think they possess the essential qualities to advance their careers, through this experience, even the best and brightest discover opportunities to grow and improve. Aspiring leaders in all professions learn to connect with people and reach higher levels of productivity. This inspirational seminar is a life-changing event for business people, world leaders, professional athletes and entertainers who wish to outperform their personal best.

Program Objectives:

  • Build greater self-confidence
  • Strengthen people skills
  • Enhance communication skills
  • Develop leadership skills
  • Reduce stress and improve our attitude

Over the course of ​8 weeks, participants learn how to focus on the important priorities in their life, whilst receiving the support they need to implement practical tools that enable personal and professional growth. Our graduates report breakthroughs in these areas:

Communication – become clear, concise, and persuasive:
​Many people enroll in this program because they want to improve their ability to speak in front of groups. They learn that communicating starts with listening. When we become active listeners, our one-on-one communications improve. Through practice, we become more clear and concise, and able to capture and hold people’s attention, whether one-on-one or in front of a group.

People skills and human relations:
​People skills are an essential ingredient for business and personal success. The principles in How to Win Friends and Influence People are the foundation for building better relationships, getting enthusiastic cooperation, handling conflict, and changing attitudes and behaviors.

Controlling stress and developing a positive attitude:
​Are you being asked to do more with less, produce at a higher quality and lower cost, and do it faster with fewer resources? You’re not alone. Keeping a positive attitude under this new business reality is not a case of reacting to circumstances; it is a result of a decision. You can choose to put stress in perspective and not let worry steal the time and energy you could instead be using productively.

Leadership skills – get willing cooperation:
​Leadership always has been and always will be about influence. No matter your title or your position on the organization chart, you have the ability to positively influence others on the job, in the home, at the church, and in your community. Our graduates rise to the opportunity for leadership and learn how to create an environment that results in willing cooperation from those they influence.

Building self-confidence:
​We offer no magic pills. We do offer the observation, based on more than 100 years of experience, that our graduates develop more self-confidence. Throughout the active learning process, participants discover how to communicate more effectively, build better relationships, lead others in a positive direction, control stress and have a positive attitude. When these skills are developed, self-confidence is an inevitable result.


Dale Carnegie SW Wisconsin
Jon Walrath