La Crosse Area Chamber:1960s

What Businesses United Achieve: The Magicians on Mainstreet

Man-Lay “Do something with the hole” was charged to Chamber Board member Richard Morse, a brand new member who had not yet received a special assignment, by then Chamber Board president and legendary business leader D.B Rhinehart. The hole was an eyesore on the corner...

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1968 Sep 18 Lets Get Acquainted Dinner

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1967 Chamber Gives Kids Free Xmas Movies

The following appeared in the 70th anniversary report for Western Technical College: November 29, 1967: The Greater La Crosse chamber of Commerce sponsored “free” Christmas movies for grade school children in the La Crosse area. Show times were 9 and 11 a.m. and 3 and...

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1966 Chamber Provides Western Aid

The following appeared in Western Technical College's 70th anniversary publication. In spring of 1966, the Education Committee of the Greater La Crosse Chamber of Commerce established a loan fund for students attending the Coleman Vocational School. Director...

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1961 Chamber Helps Launch Oktoberfest

The first Oktoberfest, USA, was held on October 13, 14, and 15, 1961. In early 1960, civic leaders had agreed that La Crosse needed a community wide activity of some sort. The city had been without such an event since 1921. Because that earlier celebration had been a...

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1960 Chamber Begins Oktoberfest

The following appeared on WIZM in 2010 upon the death of the La Crosse Area Chamber of Commerce's first executive director, D.J. Petruccelli: He was the main decision-maker for the first few years of Oktoberfest Former La Crosse Chamber of Commerce boss D-J...

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